Lennard Taylor is a fashion designer from Winnipeg, Canada, known especially for his uniquely styled denim jeans and leather holsters—not for guns, but rather, cellphones and wallets. His fashions are designed and manufactured locally with the planet in mind.

Our first task with the Lennard Taylor brand was to refresh its logo design. The previous version had a recognizable mark that we worked with and refined to feature cleaner lines and proportions.